The close
What sold or leased, to whom, and for how much.
Industries · Real estate
Journalist links for real estate. A building is a better story than a brand.
Property desks want an address, a dollar figure, a tenant, or a yield. They do not want “luxury lifestyle.” You buy journalist links. Ninety days. The money back if we miss.
5 / 10 / 20The only SKUs
90 daysThe only clock
100%Back if we miss
DR 50–95The floor on sites
The beat
We pitch developments, funds, brokerages, and proptech that can point at a asset or a customer. A render is not a story. A closing, a lease, a occupancy number is.
Your report, your logo. The client never has to know the desk is us.
Who it’s for
Real estate teams who need a number, not a retainer shrug.
- Developers and owners with a deal they can name.
- Proptech with a landlord or operator on the record.
- Agencies who need a SOW number for a real-estate client.
Who should leave
If you need a magazine in the contract, this is not the product.
- Unbuilt fantasy with no capital and no site.
- Named newspapers in the contract.
- Lifestyle fluff with no transaction.
What we need from you
A human. A fact. A reason this is news.
- An address, a close, or a tenant who will talk.
- A number: square feet, cap rate, occupancy, AUM.
- Someone from the deal who can take a call.
The asset
What it was, what it is now. Before and after is news.
The operator tool
Proptech that a building actually turned on.
In one sentence
You buy journalist links. We have 90 days.
Miss the floor, and you don’t pay for hope.
Real estate
Bring the brief. We will tell you if it files.
Twenty minutes. White-label report. Your client never needs to know we exist. If we shouldn’t take the work, we say so.
Other desks