The finding
What you measured, how, and what it changes.
Industries · Professional services
Business desks will cover a practice, a finding with a method, a client who will talk. They will not cover “thought leadership” as a personality cult. You buy 5, 10, or 20 journalist links. We have 90 days.
The beat
The brief is a named partner, a client result you are allowed to describe, or a productized service with a number. A gated PDF is not a story. A journalist using you in an article is.
White-label so the firm looks like it has a newsroom. It does. Ours. Their logo.
Who it’s for
Who should leave
What we need from you
What you measured, how, and what it changes.
Who will talk, and what they bought.
What you actually sell. One sentence. No pyramid.
In one sentence
You buy journalist links. We have 90 days.
Miss the floor, and you don’t pay for hope.
Professional services
Twenty minutes. White-label report. Your client never needs to know we exist. If we shouldn’t take the work, we say so.
Other desks
Biotech and tools companies with a trial, a instrument, or a lab customer.
Product launches, funding, and category fights reporters will file.
Payments, lending, and markets coverage with a floor in writing.
Threat, product, and operator stories desks already have a hole for.